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 What is this Newsletter - What is the TDA Alliance?
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 Welcome the brand-new monthly Tourism Development Authority (TDA) Alliance Newsletter, Website, and Information Meetings!
Recently formed by the TDA, the TDA Alliance will connect you to opportunities, information and networking for one of our county’s biggest industries-tourism. As one of the served groups listed above in our masthead, you are automatically a member. You will receive the monthly Alliance...
»» Read full story on the TDA Alliance page
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Bookmark - The Alliance Website - TDAAlliance.com
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TDAAlliance.com is your home site for the TDA Alliance, and will be an ever-expanding resource to Alliance members. Check out the site -- if you have feedback about what you would like to see on this page, please let us know. (You can also find it by going to rutherfordtourism.com, scrolling to the bottom, and clicking on TDAA.)
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Save the Date - Formational TDA Alliance Meetings
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Wednesday, July 22nd - 2: 00 PM-Tanner Board Room on
the Tanner Campus, adjacent to the Water Oak Restaurant in Rutherfordton.
OR
Tuesday, August 18th-2:00 PM -
Lake Lure Inn Dining Room.
We need your input! Come to one or both of our formational meetings to hear and to learn who your TDA is, what we and the Alliance have to offer you, and about the information we want to share to help your business. But come also to tell us what you need from your TDA.
What information are you looking for? In what areas can we help your business? What problems do...
»» Read full story on the TDA Alliance page
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2009-2010 Strategic Marketing/PR Plan
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 This year’s strategic marketing/PR plan is at completion. A portion of the plan shows a list of publications, broadcasts and internet sites where ads will be placed and where PR efforts will go-but it is much more than that. It also serves as an organizational road map from which the “marketing,
PR, internal and external communication action items” are generated....
»» Read full story on the TDA Alliance page
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Endless Summer
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The summer season is upon us-and right now, it
  looks like it may never end! “EndlessSummer” is how
the TDA is marketing summer events. Posters, rack cards/postcards, advertising, and web work are all underway.
To see a full size sample ad or rack card,
just click on the photos to the right....
»» Read full story on the TDA Alliance page |
DEADLINE - Autumn Peaks Event Marketing Materials
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Autumn Peaks will be our events marketing campaign from Labor Day to Thanksgiving. If you want to be included in this campaign, we need to know your fall events-and soon! Please send them to crystal@rutherfordtourism.com by June 7th. As the TDA implements its new Stakeholder Services, more information will be coming out about how you can be part of our events marketing campaigns-at no cost to you. For now, though, just send us those events! We look forward to promoting as many as we can!
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Hometown Holidays
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 May 7, holiday event planners from around the county met to share information and ideas for the 2009 Holiday season. Building on the incredible success of the Forest City holiday lights-which brings in thousands of visitors every year-and is garnishing media interest. Event planners are working together towards the goal of making the whole of Rutherford County the ultimate holiday destination. The season will run from Thanksgiving until New Years Day, and will include the popular Polar Plunge. The TDA will market all of Rutherford’s Holiday Events under the “Hometown Holidays” banner. If you would like to be involved in future Holiday discussions, email Michelle at michelle@rutherfordtourism.com.
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Tourism Day in Raleigh
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 May 12, your TDA participated in the Tourism Day in Raleigh-the Discover America Extravaganza. Lake Lure & the Blue Ridge Foothills was represented by a booth, customized ID tags, Executive Director Ann Almond and Communications Manager Michelle Whitaker.
Almond and Whitaker met and talked with Senator Debbie Clary, NC Tourism Lobbyist Connie Wilson, with...
»» Read full story on the TDA Alliance page
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WFMY Video to Air
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 After two days of filming Rutherford County, the film crew from WFMY in Greensboro wasn’t sure how they were going to get in everything we have here in a four minute prime-time segment. Set to air as part of their summer fun specials in June, the segment will be...
»» Read full story on the TDA Alliance page |
In the News
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 We will often highlight some of the news coverage of our area. This month, check out the story on the Kathika Travel Website by clicking here. This story about “Free Ride through the Blue Ridge Mountains North Carolina” includes a number of the Rutherford County locations sent to them, and features a photo of Lake Lure we provided. The story was done through a co-operative PR effort between the TDA and the Blue Ridge National Heritage Area (BRNHA).
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Find out more about this month's featured: |
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ATTRACTION
KidSenses Children's InterACTIVE Museum |
DINING
Larkin's on the Lake |
LODGING
Golden Valley Getaways |
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